Renewal watch · Run Tuesday, 2026-09-22 · For the weekly sales meeting
Five renewals need a look this week, worth $20,000 a month.
Prairie Equipment comes first: its invoice is 45 days past due, its campaign ended with nothing after it and nobody has talked to them in 56 days. Each flag below is a reason to look at an account. None of them means the account is lost.
01 / This week
Ranked, with the fact behind each rank.
The seller who owns each account makes the call and decides how to open it. The first question is only a suggestion.
| # | Account | At stake | Signals | First question | Seller |
|---|---|---|---|---|---|
| 1 | Prairie Equipment Co | $10,400 past due · $5,200/mo | Invoice 45 days past due ($10,400). Campaign ended 2026-09-05 with nothing after it. No meaningful contact in 56 days (since 2026-07-28). | What changed for you after the September campaign wrapped? | Marcus L. |
| 2 | Ridgeline Credit Union | $3,900/mo | Renews 2026-10-08, 16 days out. No meaningful contact in 112 days (since 2026-06-02). | What's moved up or down your priority list since we talked in June? | Tasha R. |
| 3 | Meadowbrook Assisted Living | $1,600/mo | Renews 2026-10-02, 10 days out. Last meaningful contact not recorded. | How is the current campaign working from your side? | Tasha R. |
| 4 | Valley Toyota | $6,800/mo | Invoice 21 days past due ($6,800). Renews 2026-10-20, 28 days out. | Is there anything on the invoice we should straighten out before we talk about next year? | Marcus L. |
| 5 | Hartley's Home & Garden | $2,500/mo | Current contract renews 2026-10-04, 12 days out. Invoices current. Last contact 23 days ago (2026-08-30). A separate spring campaign is in discovery. | What would you need to see from this fall to feel good about renewing? | Sam W. |
Ranks 2 and 3 are close. Meadowbrook renews sooner, but Ridgeline has an upcoming renewal and the longest gap since contact. Treat them as a tie.
02 / Watch
Other accounts to watch.
These aren't on this week's list, but they could be next week.
| Account | Value | Signal | Seller |
|---|---|---|---|
| Carter & Sons Roofing | $2,100/mo | Campaign ended 2026-08-15 with nothing after it. Renews 2026-10-25, so it may reach next week's list. | Jen O. |
| Bluebird Bakery | $450/mo | Campaign lapsed 74 days ago (2026-07-10). Renewal date missing. | Jen O. |
| Lakeview Dental | $800/mo | Invoice 14 days past due ($800). Renews 2026-11-15. | Marcus L. |
03 / Totals
How the totals add up.
Totals are calculated from the account data.
| Measure | Calculation | Total |
|---|---|---|
| Monthly value, this week's group | $5,200 + $3,900 + $1,600 + $6,800 + $2,500 | $20,000/mo |
| Past-due invoices, this week's group | $10,400 (Prairie) + $6,800 (Valley Toyota) | $17,200 |
04 / Data gaps
Fix these and the ranking gets better.
Missing fields can move an account up or down the list. Confirm them before anyone calls.
| Account | Gap | Effect | Status |
|---|---|---|---|
| Meadowbrook Assisted Living | Last meaningful contact is blank | Treated as unknown, which raised its rank | Needs you |
| Bluebird Bakery | Renewal date missing | Urgency can't be judged | Needs you |
| All running campaigns | No end dates in the record | The lapse signal only applies to campaigns that have ended | Needs you |