— One Option, When It Fits
Revenue Operating System
Local Media Desk is a revenue operating system — six desks that carry a deal from first contact through fulfillment. I built it, I can run it, and I put it forward when it fits. When it doesn't, I'll say so.
— The surface
Know the market cold
Account, audience, and source intel in one place, each carrying a freshness signal so you know how current it is.
From intel to intent
Matchmaking scores the catalog against each account's needs, priced from your rate cards and rolled into a weighted forecast.
Drafted, not dreaded
A customer-ready plan, narrative and line items, priced and held to a readiness check before it ships.
Guardrails, on by default
Tiered rate approvals, parity checks, and an append-only audit trail on every change.
One view, whole team
Pace, pipeline at risk, and forecast tiers in one view, always current.
Sold becomes shipped
Accepted proposals become orders, insertion-order documents, and a clean hand-off to the team that delivers.
— How I help
I stay agnostic. I weigh the options with you and help you choose the best one — and I’ll tell you straight when the best one isn’t mine.
Often the right move is a clear recommendation and a path — sometimes to tools I don't make.
Sometimes it's building your own, with me, from the operation you actually run.
And sometimes it's a system I can provide and run. When it is, that's Local Media Desk.
Local Media Desk is the one I run for local media. It sits in a family of operating systems I build and run. Atlas Planning OS and Atlas Creative OS and Atlas Agency OS.
See it live, sign in as an operator, or bring me the operation and we will build it together.